Barcelona, May 25th, 2017. Maria Rossell (27) took over as Executive Director of Neda El Món on May 15th. The 27 year old woman from Bescanó (Girona) majored in Audiovisual Communication in Universitat Pompeu Fabra (2012) and took her master's degree in Sports Industry Management (2015) at Georgetown University (Washington, DC). She also joined the Entrepreneurship Development Program in the Massachussetts Institute Technology (MIT) in Boston on January 2017. 

Right after working for the Organizing Committee of the World Swimming Championships in Barcelona (2013), and after completing her master's degree, Rossell took over a role in marketing and communications at DC United, a Major League Soccer (MLS team. During the last year and a half, has been working as a Corporate Hospitality Coordinator in Dorna Sports, the company that runs the MotoGP Championship. 

Rossell, swimmer and passionate about open water from a young age, takes the new role, as Marc Caballé steps down after seven years running operations in Neda El Món. The new Executive Director has praised the job done by Caballé throughout all these years and has highlighted the "pioneering endavour of Neda El Món as organizer of open water swimming events". Also, she has added that takes on this responsibility "with lots of enthusiasm and with the idea of revitalizing the project and consolidate it, keeping the values that characterize Neda El Món, which are the please for swimming, the sustainability, the respect towards the natural environment and the desire to promote open water swimming". 

Neda El Món will continue offering crossings for swimmers of all ages and levels so they can enjoy the spectacular natural landscapes such as Sa Dragonera (Mallorca), Isola Madalena (Sardenya) or Illes Medes, among many others.